Today, there are over 14,000 different pieces of marketing software available. Choosing the right ones can be overwhelming. That’s why we’ve put together this guide to share the top 10 digital marketing tools we personally use every single day to grow our business, attract more clients, and get more done in less time. Whether you’re a seasoned pro or just starting out, these tools can help you work smarter, not harder.
Let’s dive in:
1. Murf: Turn Text into Audio Easily
Murf is an AI-powered tool that transforms written text into lifelike audio using synthetic voices. It’s a fantastic way to add audio versions to your articles, blog posts, or any type of content. This can significantly boost accessibility and engagement, giving your audience multiple ways to consume your content.
Beyond just content creation, Murf is simple, fast, and provides polished results. It’s a great tool for enhancing your content marketing efforts.
2. ChatGPT: Your AI Content Assistant
ChatGPT has quickly become one of the most popular generative AI tools — and for good reason. Originally launched in 2022, it has only gotten smarter, offering immense value for content creation and marketing strategy.
You can use ChatGPT to brainstorm ideas, create blog post topics, write outlines, or even draft complete marketing materials. By giving it detailed prompts and refining its output with feedback, you can create high-quality, tailored content faster than ever before.
Start a conversation with it, ask for adjustments, and it will adapt to your needs — making it one of the best assistants you’ll ever have.
3. Loom: Quick, Personal Communication
Loom is a tool we use daily to record and share video and audio messages, along with screen sharing. It’s invaluable for sending marketing audits to clients, updating internal teams, or replacing lengthy emails with a quick, personal touch.
Loom saves time, builds stronger client relationships, and communicates messages more clearly than text alone.
4. Metricool: Simplify and Amplify Your Social Media Marketing
Metricool is one of our favorite tools for planning, posting, and analyzing social media content. While there are countless social media tools out there, Metricool stands out thanks to its easy-to-use dashboard, excellent integrations, and powerful analytics.
With Metricool, you can:
-
Plan and schedule posts across all major platforms (Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest, and more)
-
Analyze your results in one place
-
Monitor competitor strategies
-
Study performance trends over time
Using the right analytics separates amateurs from pros, and Metricool makes professional insights accessible to everyone.
5. HighLevel: The Ultimate All-in-One Marketing Platform
HighLevel is hands down the most powerful and comprehensive marketing tool we’ve ever used. It truly delivers on its promise of being an “all-in-one” solution.
With HighLevel, you can:
-
Build websites, landing pages, and funnels
-
Manage email and SMS marketing
-
Handle appointment bookings
-
Process payments
-
Build entire online courses and membership sites
-
White-label the software under your own brand
For business owners and marketing agencies alike, HighLevel is a total game-changer. It’s a serious investment in your business growth.
6. Notion: Organize Everything in One Place
Notion started out as our note-taking app but quickly became our central business hub. It’s now our go-to for:
-
Project management
-
Expense and income tracking
-
Storing important resources and templates
The beauty of Notion is how customizable it is. You can keep it simple or build intricate systems with automations and custom workflows. Plus, the thriving Notion community creates tons of templates that can save you hours of setup time.
7. 1Password: Secure and Manage Your Passwords
Security is non-negotiable in today’s digital world. 1Password offers a clean, simple solution for storing and managing all your passwords across devices.
Having unique, complex passwords for each account is critical — and 1Password makes it easy. It saves you time and frustration by eliminating the need to constantly reset forgotten passwords.
8. Heptabase: Visual Knowledge Management
Heptabase is perfect for anyone who loves visual thinking. It acts like a digital whiteboard where you can map out ideas, connect thoughts, and organize complex information visually.
We use Heptabase for:
-
Brainstorming marketing strategies
-
Planning projects
-
Visualizing workflows
Its intuitive design and ability to integrate with other tools like Notion and Google Drive make it an invaluable part of our creative and planning process.
9. Zapier: Automate Everything
Zapier (pronounced “zap-ier”) connects your favorite apps and automates repetitive tasks, saving you countless hours.
With Zapier, you can:
-
Automatically send welcome emails to new subscribers
-
Post blog updates to social media
-
Connect hundreds of apps without needing to code
Automation is a key strategy for scaling any business, and Zapier makes it accessible to everyone.
10. HubSpot’s Ultimate Guide to Growth Marketing
Lastly, a huge resource that has helped shape our growth strategy is HubSpot’s Ultimate Guide to Growth Marketing. This free guide dives deep into sustainable revenue generation, full-funnel marketing, and customer loyalty.
It covers growth marketing tactics like:
-
Growth hacking
-
SEO
-
Brand activations
-
Real-world case studies
If you want to refine your marketing approach and fuel your business growth, this is a must-read.
Final Thoughts
Choosing the right marketing tools can make a world of difference in your business success. The tools shared above have been essential to our daily operations, helping us grow faster, work smarter, and serve our clients better.
Whether you’re looking to create more content, automate workflows, manage projects, or track analytics — there’s a tool here that can help you achieve your goals.
Ready to take your marketing to the next level? Start with one or two of these tools and watch your efficiency and results skyrocket!
